Swift shifts in marketing spend aren’t enough to stem the Amazonian tide

After decades of trying to fill their brands’ proverbial leaky buckets — continually flooding them with new customers won through acquisition dollars instead of plugging the holes with retention spend — marketers are finally turning the tide. According to a recent Gartner survey of CMOs, marketing leaders are now allocating two-thirds […]

Acer Swift 7 and Spin 7 Seem Useful for Mobile Business — If You Don’t Mind the Price

When Apple launched the MacBook Air, it introduced a new level of portability in computing with a very slim form factor and functionality that got everyone’s attention. Although it has taken a while, Acer (TPE:2353) has one upped Apple with the announcement of its new laptop and a two-in-one, called […]

Global bank messaging system SWIFT calls in help to bolster cyber defences

SWIFT chief technology officer Craig Young said information from banks that have been subject to fraud attempts was crucial for identifying new malware. Photo: Reuters London: SWIFT, a messaging system used by banks across the world, announced further steps on Monday to bolster its defences against hackers, after criminals sent […]