Small businesses sell half the stuff on Amazon. Now, the tech giant is rolling out three new prizes to recognize its small business partners, including Small Business of the Year.

Amazon announced Friday morning an award program that reflects its increasing attention to its small business partners. More than one million US-based Small and Medium-sized Businesses, or SMBs, sell products through Amazon. Globally, SMBs sold half of all the stuff bought on the platform last year. Starting Friday, SMBs that […]

The importance of branding and marketing a product

Har Mausam Mae Tafree! MePS Packaging recently launched disposable straws and paper cups under the brand name ‘TAFREE’. This launch brings home the importance of how branding is essential because branding can mitigate a crisis for the business. It is a classic case of marketing renovation after the market suddenly bottomed out on […]

Refugees fleeing Syria to UK: ‘I’ve got a mortgage, a house, a car – we’re not trouble’

More than 17,000 refugees who fled the Syrian war have settled in Britain over the past five years. Of those, many have had to “work hard” in overcoming cultural changes as they try to forge a new life for themselves. Another 3,000 refugees are expected to arrive by the end […]