What’s shaping travel marketing in 2020? Social media, connected TV and an always-on approach

Last year, in a survey of more than 600 travel marketers, digital marketing company Sojern found that personalization and social media were primary areas of focus for advertisers in 2019. For the second edition of the report – The Future of Travel Advertising: 2020 State of the Industry Report – Sojern nearly doubled the sample […]

5 Digital Marketing Strategies for Hotels to Win Direct Bookings in 2020

With the rise of digital and Google travel search, the hotel customer’s journey has grown increasingly complex. Hotel managers need not only to service guests, manage rooms, availabilities, and pricing. They are now also expected to compete for guests in new channels and digital communities that emerge every day. Research […]

Learn With Facebook Aims To Train 1 Million People And Small Business Owners By 2020

Technology has changed the way we learn and teach. Any type of class, prior to the digital era was restricted to brick and mortar, professional lectures, and in-person discussions. Today, there are various ways of delivering information, learning and even engaging with other students. Classes no longer have to be […]

Paytm on track to achieve its goal of 500 million digital wallets by 2020

Harinder Takhar, former Paytm CEO, who is now Paytm Labs CEO. Photo: Priyanka Parashar/Mint New Delhi: In June 2013, this reporter was at Paytm’s Noida office to interview chief executive officer (CEO) Harinder Takhar (now CEO of Paytm Labs) when the digital payments company hit 1 million downloads on its […]

Crowdfunding Investment in Technology Could Hit $8 Billion By 2020

Investments in crowdfunded technology are set to increase seven-fold from an estimated $1.1 billion in 2015 to $8.2 billion by 2020, according to “Crowdfunding: Strategies & Impacts for Technology Markets 2016-2020,” a new study conducted by Juniper. The study expects the crowdfunding industry to “see an accelerated growth from the lucrative, […]

world Drone marketplace to near $127 Billion in 2020: p.c

Drones will quickly be boosting crop yields, verifying insurance claims, and assisting in destiny Hollywood blockbusters in a enterprise it truly is because of growth via extra than 6,000 percent through the ceaseof the last decade. the worldwide market for industrial applications of drone technology, presently anticipated atapproximately $2 billion […]