Bira 91 appoints Deepak Sinha as Vice President – Marketing, India & Global

Bira 91, one of the fastest growing beer brands, has announced the appointment of Deepak Sinha as the Vice President – Marketing, strengthening its executive leadership team. Sinha brings depth and breadth of related experience to this role, having worked in the marketing domain for more than 14 years across companies […]

Paid social, even print tops SEM as marketing priorities for SMBs, survey finds

Google has spent years building out a third party partner/reseller network focused on small businesses (SMBs). And while there have always been ROI (perception) and retention challenges with AdWords, a new survey from BrandMuscle suggests paid search is being deprioritized by SMBs in their overall marketing mix. Paid social top channel, […]

Redmi 6, Redmi 6 Pro, Redmi 6A Expected as Xiaomi Sends September 5 India Launch Invites

HIGHLIGHTS Xiaomi Redmi 6, Redmi 6A were launched side-by-side in June The Redmi 6 Pro was launched later that month Xiaomi Global VP and MD Xiaomi India teased the launch on Twitter Redmi 6, Redmi 6 Pro, and Redmi 6A India launch event may be held as early as next week. Manu Kumar Jain, Xiaomi Global VP […]

Weekly mortgage applications sink 4.9% as homebuyers pull back

Mortgage apps drop despite rate drop  21 Hours Ago | 01:13 Something spooked homebuyers last week, and it wasn’t interest rates, because they fell. Even refinancers retrenched. Total mortgage application volume dropped 4.9 percent from the previous week, according to the Mortgage Bankers Association. Applications are now 8 percent lower than […]