B2B Digital Marketing: Why Social Media Is Only The Half Of It

Time and time again, when talking to our clients about expanding their digital marketing activity, we get responses like these: “Oh, I’m not on Twitter.” “We’ve never sold any products via Facebook, you know.” “Who actually uses LinkedIn these days?” So often digital marketing conversations end up being centered around […]

eBay Business Supply Brings B2B Sales Under One Umbrella

eBay Inc. (NASDAQ:EBAY) last week announced a significant combining and rebranding of several different eBay business-to-business (B2B) offerings, bringing them all under one umbrella the company calls eBay Business Supply. The eBay B2B offerings now encompassed under eBay Business Supply are: Business & Industrial, SAP Ariba Spot Buy, and eBay Wholesale Deals […]