How To Approach New AI-Based Marketing Technologies: 6 Questions To Ask

The new Amazon.com Inc. Echo Spot, from left, Echo, Echo Plus, and Fire TV devices sit on display during the company’s product reveal launch event in downtown Seattle, Washington, U.S., on Wednesday, Sept. 27, 2017. Amazon unveiled a smaller, cheaper version of its popular Alexa-powered Echo speaker that the e-commerce […]

How to build a better marketing strategy using new technologies available today

There was a lot of talk about AI-driven marketing in 2017. But it’s no longer a new phenomenon. And as AI will be deeply integrated into every aspect of marketing going forward, the future belongs to marketers who can adapt to the technological advances — both to deliver instant gratification […]

Read labels: Here’s how to find out if the food products you buy are truly organic

The demand for organic foods began with fruits and vegetables when there were reports of pesticide residues in them. However, the popularity of organic foods has now extended to food grains, pulses, tea, spices and even oilseeds. “Organic foods have gained popularity because people have become aware of their benefits. […]

This year, here’s how you can make your New Year’s fitness resolution and stick to it

It’s no surprise that many of us pick staying fit as a New Year’s resolution. Here are some simple tips by Arushi Verma, co-founder, FITPASS that will help you stay motivated. Be specific – Getting healthy and fit is a vague goal. So, in the coming year, be specific if you […]

A woman’s muscles ‘turned to jelly’ due to over-exercising — here’s exactly how that happened

A woman (not pictured) left her workout feeling dizzy.Jordan Mansfield /Getty Images Amelia Burns developed a serious condition because of over-exercising. She experienced bizarre swelling, muscle weakness, and blurred vision post-workout. INSIDER spoke with Dr. Nesochi Okeke-Igbokwe about the condition and what precautions you can take. Amelia Burns was going […]