Small businesses sell half the stuff on Amazon. Now, the tech giant is rolling out three new prizes to recognize its small business partners, including Small Business of the Year.

Amazon announced Friday morning an award program that reflects its increasing attention to its small business partners. More than one million US-based Small and Medium-sized Businesses, or SMBs, sell products through Amazon. Globally, SMBs sold half of all the stuff bought on the platform last year. Starting Friday, SMBs that […]

The importance of branding and marketing a product

Har Mausam Mae Tafree! MePS Packaging recently launched disposable straws and paper cups under the brand name ‘TAFREE’. This launch brings home the importance of how branding is essential because branding can mitigate a crisis for the business. It is a classic case of marketing renovation after the market suddenly bottomed out on […]

This Marketing Guru Says You Should Focus on a ‘Coalition of the Willing’

In the sixth episode of season two of The Rough Cut, Storyhunter co-founder Alex Ragir sits down with Bonin Bough, marketing guru and founder and CEO of Bonin Ventures, from the Open Mic beach at Cannes Lions International Festival of Creativity in France.  Bonin Bough was one of the youngest […]

SecurCapital Announces Acquisition of Fintech & Small Business Lender Breakout Capital Finance

SecurCapital Corp, an expanding supply chain and financial services provider, announced last week it has acquired Breakout Capital Finance, a fintech company and nationwide small business lender.  Founded in 2015, Breakout Capital claims it is a small business lender that provides simple, straightforward working capital solutions to small businesses. “Breakout Capital is one […]

How regional language technology became flavour of the season

A handful of companies are steadily, yet silently charting a course towards regional language technology solutions for ‘Bharat’ – intending to solve the basic problems of the next billion Indian users through simple, but meaningful offerings — as they try to make the internet an indispensable part of the hinterland. […]

Ship tech graduates of Cochin University of Science and Technology get anchored to foreign lands

KOCHI: Allaying apprehensions over the employability of students from various engineering institutes, several graduates from the Department of Ship Technology, Cochin University of Science and Technology (Cusat), have secured placements, including jobs in foreign shipyards, through campus recruitment. Of these, Yashwant R Kamath pocketed a plum pay packet for a fresher. […]