B2B Digital Marketing: Why Social Media Is Only The Half Of It

Time and time again, when talking to our clients about expanding their digital marketing activity, we get responses like these: “Oh, I’m not on Twitter.” “We’ve never sold any products via Facebook, you know.” “Who actually uses LinkedIn these days?” So often digital marketing conversations end up being centered around […]

Multi-channel is the future of marketing: Amisha Jain, CEO, Zivame

Zivame facilitates women to shop uninhibitedly for intimate wear by making lingerie shopping personalised and convenient. Zivame has 35+ retail stores and a presence in 800+ partner stores across India. As the CEO of Zivame, Amisha Jain has always been passionate about building innovation-led consumer-centric brands. She is a firm believer […]

Here’s The Detailed Manual To Ab Rollout Exercise And Its Different Variations

Abdominal workouts seem to be a never ending topic. And one of the oft discussed exercises is ab rollout. This exercise involves a small wheel or a mobile piece of training equipment to help build rock-hard abs. It is also a progression tool for all stages of your strength journey to reach […]

Is This the Beginning of the End for Digital Marketing?

Whether it’s Elon Musk making dark predictions about AI, or Hollywood adding another chapter to the Terminator franchise, the idea of a robot takeover is as mainstream as ever. While movies like The Matrix and iRobot have their own unique wrinkles, we know the broad strokes of the story — AI surpasses human intelligence and robots realize […]