What’s shaping travel marketing in 2020? Social media, connected TV and an always-on approach

Last year, in a survey of more than 600 travel marketers, digital marketing company Sojern found that personalization and social media were primary areas of focus for advertisers in 2019. For the second edition of the report – The Future of Travel Advertising: 2020 State of the Industry Report – Sojern nearly doubled the sample […]

Amazon Great Indian Festival 2018 Sale Offers and Deals Previewed: Realme 1, Fire TV Stick, and More

Amazon is all set to go live with its 2018 edition of the Great Indian Festival online sale that will entail huge discounts, cashback, and exchange offers on thousands of products across categories such as electronics, smartphones, home appliances, and more. The online marketplace has now gone ahead and previewed a lot […]

Binge Watching TV May Reduce Your Sperm Count By 35 Percent: Dietary Tweaks To Manage Your Sperm Count

Dear men. Your habit of watching TV more than 5 hours a day could drastically bring down your sperm count by a whopping 35 percent according to a latest study. According to the study published in the American Journal of Epidemiology.   The findings also revealed that Male TV addicts […]

Netflix, Amazon Spending More on Original Content Than TV Networks, Says Study

HIGHLIGHTS The two streaming giants spent $7.5 billion last year on own content Amazon spent $2.67 billion in 2015, and Netflix spent $4.91 billion Netflix, Amazon investment topped only by Disney and NBC Online entertainment platforms Netflix and Amazon are now spending more on programmes than traditional television networks, said […]

Philips Launches Its First Oled TV, a 4K Offering With Ambilight Tech

HIGHLIGHTS TP Vision’s 901F television carries Philips Ambilight technology Philips Hue lighting products trigger with people’s movements Speakers Fidelio B8 Soundbar and Philips PixelPop also launched TP Vision, the company well known for selling televisions under the Philips brand, at IFA 2016 launched the brand’s first 4K Oled television, complete […]